In recent times, companies have had to face continuous challenges, not only to keep up with the competition but also to adapt to the sudden changes required by the market and new consumer needs.

This change in purchasing habits, with the growth of online orders, the speed of technological innovation and an increasing attention to the personalization of the services offered are just some of the aspects that have provided SMEs and large companies with continuous stimuli to innovate.

But which are the business trends of 2023 we should pay more attention to? Here is a list of the opportunities that lie ahead for those who want to start up on their own and start a business independently or to make a company more competitive.

Europeans spend more and more time shopping online.

71% of them surf the net every day.

The main business trends in which to invest in 2023

The need to interpret new scenarios better does not only involve companies that are already structured but is also of fundamental importance for those people who want to start an entrepreneurial career: Periods of change represent fertile ground for the introduction and diffusion of new ideas and can offer interesting development and growth opportunities for entrepreneurs capable of reading socio-economic situations and intercepting the needs and requirements of the market. Furthermore, those who want to invest and start a new business are increasingly resorting to affiliation formulas, such as franchising, capable of boosting new business and also responding quickly to possible changes and new market trends in a structured way. Let us see what the business trends are for 2023. We will take them into consideration in order to make your business competitive.

Digitizing production processes. According to a recent analysis on the European context conducted by Mondor Intelligence, Europeans spend more and more time shopping online and 71% of them surf the net every day. This well-established habit, combined with a growing trust in electronic payment methods, has contributed significantly to the evolution of electronic business and the development of companies in the e-commerce sector. In this context, the quality of logistics-related services assumes great importance, the efficiency of which is essential to guide not only consumer choices but also to increase the level of competitiveness. This increase in online purchases of goods and services therefore obliges large and small companies to introduce increasingly advanced digital technologies in order to optimize and make internal processes more efficient in the various areas that make up the job supply. These are often operations that require planning, experience and investment, which cannot always be implemented quickly by companies. A solution can be offered by franchising, a method which, through commercial affiliation to consolidated groups, can allow you to cope with the changes taking place and mean you are ready for the challenges ahead.

Making Customer Care central. According to a recent Forbes article on the main business trends of 2023, terms such as "immersiveness and interactivity" play a leading role. Affordable prices and quality products are just some of the aspects that allow a company to increase their competitiveness, but they are not the only ones. To build customer loyalty, it is necessary to work on the customer experience and improve every aspect of the shopping experience, providing customers with quick, intuitive and structured solutions based on their needs. An ideal solution for offering personalized services, suited to the requests of an increasingly aware and demanding clientele, may be to invest by affiliating with a franchisor. This way, you can immediately take advantage of the know-how of a reliable and punctual network of services.

Focus on flexibility and talent. In guiding the choices of those who decide to start their own business or to give new impetus to their company, flexibility and recognition of talent are increasingly important. Among the business trends of 2023, great attention is paid to employment conditions capable of guaranteeing people opportunities for growth, learning and stimulating a value-oriented work environment. In increasingly automated contexts, characteristics such as empathy, sensitivity, talent and intuition therefore play a fundamental role in positioning yourself in the market and at the same time protecting the family, private life and your free time.

The franchising formula is the solution for those who want to build their business in line with the latest market trends and their own lifestyle. Thanks to a consolidated affiliate program capable of providing support, training, technology and constant evolution, franchising MBE is the solution for those who want to build their business in the service sector. Discover the training and support offered by Mail Boxes Etc. to its franchisees, open your own franchised Mail Boxes Etc. Service Center and become part of a network of entrepreneurs on a global scale.

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Mail Boxes Etc./MBE Centers are operated by independent operators as franchisees, who operate under a franchise agreement under the brand name of MBE. Through its franchise network Mail Boxes Etc. provides support services for businesses and individuals. Logistics and shipping services represent the main services of MBE – enabled by MBE through contractual agreements concluded for the benefit of its franchisees with the main domestic and international express couriers - and other graphics and printing services - provided either directly or on the basis of agreements with large printing centers. The promotion of services for business and private customers is carried out in the framework of the business activity of each MBE franchise partner within and outside of the MBE Centers ("farming"). Each franchise partner is contractually obligated to perform such activities. Mail Boxes Etc. and MBE are registered trademarks used with permission of MBE Worldwide S.p.A. (All Rights Reserved). The services offered by the individual MBE Centers can vary depending upon the location. The material available on this Internet site, the information contained herein and any other relevant related data may not in any manner be copied, distributed, changed, republished, reproduced, downloaded or forwarded to third parties, without the expressed prior written authorization of Sistema Italia 93 S.r.l. We accept no responsibility with regard to the unauthorized use of the material available on this Internet site, the information and/or the data contained herein.
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