Opening and managing a wine e-commerce business today represents a strategic move to satisfy demand that seems to be moving increasingly from traditional channels to online stores.

However, it is not always easy to manage shipments of wines sold online, in Italy or abroad: to do this, it is essential to follow some precautions and strategies.Here are our suggestions for a correct organization of the warehouse and shipments of an e-commerce wine business.

Selling Wine Online: 5 Tips for Managing Logistics and Shipping

Although physical stores have traditionally represented an excellent showcase for wine sales, today they no longer seem to be enough to be successful in this sector.On their own, traditional channels are becoming less and less reliable and customers increasingly tend to appreciate the possibility of receiving bottles at home by ordering them directly online.Logistics is thus subjected to new challenges to meet the changing needs of consumers, who are increasingly accustomed to receiving goods purchased online within 24/48 hours. To sell and ship wine online successfully, a timely and effective reorganization of the warehouse is necessary, which requires some fundamental action.

A digital store allows you to maximize profits.

Order management for those who intend to sell wine online is an essential element for being successful.

Make every step of the purchasing process precise and fast. Order management for those who intend to sell wine online is an essential element for being successful: the first step is to think about logistics and use effective tools for order fulfillment. Make sure you take care of warehouse management in an optimal way, starting with stock monitoring: avoid having products purchased out of stock in your e-commerce store. For complete management of shipments you can install MBE e-LINK: the plugin that connects directly to your e-commerce, allowing you to offer different types of shipping and service levels to your customers, constantly maintaining the Mail Boxes Etc. level of quality.

Offer greater product availability. A digital store allows you to maximize profits and have greater control of your business: an online wine shop, for example, can offer a much wider range of products, at more competitive prices and with lower costs than a physical store, also optimizing the sales flows and consequently increasing turnover. MBE specialists can help you assemble orders, pack and ship your products in Italy and abroad, with tailor-made solutions for your business.

Choose the safest packing for shipments. Packing is the first element that the customer sees when receiving the goods: it talks about the company and the values it wants to convey. Shipping glass bottles also involves various risks. The shipment of wine sold online involves the use of packing techniques and specialized materials to preserve the integrity of the wine products. In addition to this, there are other tricks, such as positioning the bottles vertically to limit unexpected events and avoiding combining the bottles with other types of products. If you need advice in choosing the most suitable packing to ship your products, you can rely on the experts of the MBE Centers: thanks to professional techniques and accuracy in the various packaging phases you can save time by eliminating the risk of breakage and damage during the shipment of your product.

Pay attention to warehouse inventory. Manage inventory efficiently to ensure that the entire list of products is available for purchase: an inefficient organization of minimum stocks will fuel the dissatisfaction of customers who will not be able to purchase due to unavailability of products. MBE Solutions also allow you to promptly resolve any problems regarding orders and returns from your online wine shop, managing the flow of goods, both on a domestic or international level.

Manage the bureaucratic aspects. Whether you are a producer, a restaurateur or a simple enthusiast, exporting wine products abroad is a delicate operation that requires specific skills to manage the bureaucratic aspects of shipments and exports. It is necessary to pay attention to detail at every stage of the process, constantly respecting the different local regulations. MBE Centers can support your business by taking care of the management of customs procedures and bureaucratic operations.

Contact the MBE center closest to you to discover all the solutions dedicated to the shipment of wine in Italy and abroad.

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Mail Boxes Etc./MBE Centers are operated by independent operators as franchisees, who operate under a franchise agreement under the brand name of MBE. Through its franchise network Mail Boxes Etc. provides support services for businesses and individuals. Logistics and shipping services represent the main services of MBE – enabled by MBE through contractual agreements concluded for the benefit of its franchisees with the main domestic and international express couriers - and other graphics and printing services - provided either directly or on the basis of agreements with large printing centers. The promotion of services for business and private customers is carried out in the framework of the business activity of each MBE franchise partner within and outside of the MBE Centers ("farming"). Each franchise partner is contractually obligated to perform such activities. Mail Boxes Etc. and MBE are registered trademarks used with permission of MBE Worldwide S.p.A. (All Rights Reserved). The services offered by the individual MBE Centers can vary depending upon the location. The material available on this Internet site, the information contained herein and any other relevant related data may not in any manner be copied, distributed, changed, republished, reproduced, downloaded or forwarded to third parties, without the expressed prior written authorization of Sistema Italia 93 S.r.l. We accept no responsibility with regard to the unauthorized use of the material available on this Internet site, the information and/or the data contained herein.
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